In the business-to-business environment market information gathered throughout the supply chain helps the business leader make better decisions.Key indicators such as pricing, market share, competitive trends, growth rates, and new product opportunities represent a sample of the information that can be developed.
Our process is to conduct primary research field interviews to develop an overall understanding of the target issue.Based on our perception of the market, we will develop an issue overview along with recommendations and action plans.
Our focus centers on industrial applications in the chemicals, plastics, composites, fabrics, and fibers industries with heavy emphasis on products used in the building and construction market.The analysis typically takes one of two directions:a specific product line for multiple markets or a product category for a specific market segment.
Areas of market expertise include building and construction, ready mix concrete, civil and infrastructure, windows and glazing, computer and business equipment, telecommunications, transportation, electrical and electronics, filtration media, and fiber reinforcement. Our market reach is global with many studies looking at growth opportunities in different regions of the world.